egg hunt for child-free chocolate continues
Today Torontonians joined the World Vision Bunny and the Bitter Chocolate
Bunny to eliminate child labour
(April 1, 2015) – World Vision’s cross-Canada chocolate taste test
continued today. The international development agency has been calling on all Canadians,
from coast to coast, to say “no thanks”
to child labour confections and hop on board the 2015 No Child for
Vision Bunny and the Bitter Chocolate
Bunny hit the streets of Toronto to raise awareness of the child labour that
may be found in their baskets of goodies. One bunny offered samples of
ethically-certified chocolate from World Vision’s Good Chocolate
Guide while the other bunny unwrapped the dark side of the cocoa industry by tempting
passersby with chocolates that may contain child labour. Which chocolate
did the people of Toronto choose?
“Canadians do care about child labour.
When people are given a chance to make an informed choice, they’ll change their
buying behaviour and pick ethical chocolate,” according to Cheryl Hotchkiss,
manager of World Vision’s No Child for Sale campaign.
“More than half of Canadians believe that
they don’t consume any products made by children, according to a recent Ipsos
Reid survey. But the truth is there are dozens of common household items we buy
every day that may contain child labour. We just don’t know --- and companies
aren’t providing us with enough information,” Hotchkiss said.
“Most people associate child labour with
the clothing industry rather than chocolate. But child labour is a global
problem in many different industries. Millions of kids are exploited on cocoa
and sugar plantations around the world. This kind of work is hazardous and it threatens
their lives and their futures. Canadians do have the power to put a stop to child
labour,” Hotchkiss said.
CRITICAL CANADIAN SOLUTIONS
- Buy products that support
fair labour practices, even if it costs a bit more. Speaking with your wallet is a
powerful motivator for companies to change.
- Sponsor a child through an organization
like World Vision. Access to basics like
food, shelter, water and education creates economic alternatives so families don’t
need to send their children into dangerous, dirty and degrading work.
- Show the source! Ask Canadian companies for better product
information that shows how they are identifying,
monitoring and addressing child labour in their supply chains.
Photos of the World Vision Bunny & the Bitter Chocolate
Bunny in Toronto.
Photos of child labour
Recent Ipsos Reid poll results on Canadian attitudes towards child
Jermaine Hylton – cell: 647-261-1291, Jermaine_Hylton@worldvision.ca
Brett Tarver – cell: 647-825-2712, Brett_Tarver@worldvision.ca
World Vision is a Christian relief,
development and advocacy organization dedicated to working with children,
families and communities to overcome poverty and injustice. World Vision serves
all people regardless of religion, race, ethnicity or gender.