MISSISSAUGA, Ont. (January 16, 2010) – As of 7:00 p.m. Saturday evening, World Vision reports over $5.1 million has been raised for support for survivors of the earthquake in Haiti. Donations have been arriving at a rapid rate, even faster than the overwhelming response of Canadians to the 2004 Tsunami.

“Canadians now have so many ways they can donate online or through their mobile phone,” says Caroline Riseboro, Director of Specialized Marketing for World Vision Canada. “We definitely see the positive impact that the accessibility and speed social media provides when it comes to dire emergencies, where every second counts.”

While the donations received in this short time are encouraging, much more is needed to effectively distribute desperately needed water, food, shelter and other basic needs for survival.

To make a donation through World Vision, Canadians can text ‘World’ 45678, or join World Vision’s “HAITI RELIEF $10 (OR MORE) CHALLENGE” on Facebook.  Canadians can also call to donate through World Vision at 1-800-268-5528, or visit worldvision.ca.

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World Vision is a Christian relief, development and advocacy organization dedicated to working with children, families and communities to overcome poverty and injustice. World Vision serves all people regardless of religion, race, ethnicity or gender.

For more information, or to arrange an interview, please contact:

Yoko Kobayashi
905-565-6200 ext. 2151
416-671-0086 (cell)
yoko_kobayashi@WorldVision.ca

Britt Hamilton
905-565-6200 ext. 3973
416-419-1321 (cell)
britt_hamilton@worldvision.ca