News Centre: World Vision Gift Catalogue
8 in 10 Canadians say they need nothing for Christmas this year
As the holiday season approaches, many Canadians have come to a frank conclusion: they really don't need—or even particularly want—anything this Christmas. The surprise findings come from a
new poll
, conducted for World Vision by Ipsos Reid. Yet Canadians are well aware that others in the world lack life's most basic necessities, including health care, food education and shelter.
8 of 10 Canadians say they don't need anything this Christmas
9 of 10 Canadians are aware of needs in the developing world
76,000 Canadians used our Gift Catalogue last year—a 50 per cent increase from the year before
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For the seventh year, World Vision is providing Canadians with a way to avoid the Christmas shopping rush, while improving the lives of people overseas. The
World Vision Gift Catalogue
provides Canadians with an opportunity to purchase vital goods and services for people in developing countries. Last year, 76,000 Canadians shopped this way—a 50 per cent increase from the year before.
As you provide your audience with coverage of this story, you'll find much of what you need right here:
2007 World Vision Gift Catalogue
News release for Ispsos Reid poll
Four ready-to-publish stories of Gift Catalogue products at work
High-resolution photos of Gift Catalogue products at work
New items for 2007
Top 10 items from 2006
Cost comparison chart—what would a $35 coffee table book buy in Africa?
Animal Positioning Statement
Background on World Vision
Childview Magazine's Christmas Story
For more information or to arrange an interview, please contact:
Jessica Parker
905-565-6200 ext. 2152
416-881-0732 cell
jessica_parker@worldvision.ca
Karen Flores
905-565-6200 ext. 3497
416-277-5563 cell
karen_flores@worldvision.ca
